Tru blood is intended to be served warm with most preferring it at 37 degrees celsius 986 f much to the disgust of most all humans it can be consumed cold or at room temperature though most vampires will enjoy the drink even less at those temperatures popularised by true blood this is an officially licensed productmug design reads tru blood o positive blood orange carbonated drink true bloodour ceramic mugs are all white barring the printed design and are a standard mug size