Colgate sensitive pro relief whitening toothpaste provides relief for teeth and gums that are sensitive during brushing and flossing it is made with a low abrasive formula that gently and effectively removes stains and helps restore the natural whiteness of your teeth reduces gums and tooth sensitivity colgate sensitive pro relief whitening toothpaste provides gentle relief for dental sensitivity caused by gum recession due to age or improper tooth brushing acidic beverages that cause enamel